Connections To You!

Pmweb, a VML Company, in an exclusive partnership with Salesforce, held the event “Connections To You!”, in Belo Horizonte and in Brasília, two of the biggest cities of Brazil.

With the presence of the main brands in the Brazilian market, the event innovated by providing a unique experience: the participants were invited to a movie theater, where they could see and hear about the latest trends in the areas of marketing and technology.

Just like a movie session, with popcorn in hand, the audience watched presentations from speakers who shared key insights from Connections, one of the largest global technology, marketing and data events, held annually by Salesforce in Chicago.

The “Connections To You!” featured the participation of prominent companies, such as Sicoob, the largest credit cooperative in Brazil, and Serasa Experian, the main Brazilian company specialized in solutions for financial recovery. Jackson Duarte and Maria Monteiro demonstrated how using data-driven Lifecycle Marketing strategies and optimizing Salesforce Marketing Cloud can personalize customer relationships, driving results growth. All this with the support of Pmweb’s specialized services.

With an innovative format and highly relevant content, the event reinforced Pmweb and Salesforce’s commitment to bringing cutting-edge solutions to the Brazilian market, strengthening relationships with the country’s main brands.